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WWU Rugby

Challenge

The WWU Rugby program is determined to recruit top talent and push their program toward success with each season, however their process for recruiting new players to the team was mostly face to face interactions, personal emails, and word of mouth encouragement. In order to compete with similar colleges seeking to expand their rugby programs, Western needed a recruiting process that stood out among their competitors.

Solution

Madak helped WWU develop a new player presentation and deck for recruiting talent to their team. Working alongside the alumni association, we created a cohesive and attractive platform including physical brochures and literature to pitch the WWU Rugby program to new players, coaches, and athletic program professionals.