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Dakota Ventures
Dakota Ventures

Both Dakota Ventures and Dakota Gal Digs left with a collection of new logos, colors and fonts

Goal

Dakota Ventures offers turn-key short-term rental investment opportunities. A branch of Dakota Ventures is Dakota Gal Digs, a fun, and elevated vacation rental company. Owned by the same people, both companies came to Madak with the goal in mind of revamping their established brand. They needed a new look that better suited the brand and a brand guide to it cohesive.

Approach

Madak created a new look and feel that better aligned with their long-term business goals. By swapping around the logos that were once tied to Dakota Gal Digs over to Dakota Ventures, the bison was a better overarching logo for the brand. We created a new logo for Dakota Gal Digs, by pinpointing the long-term goal of owning a ranch by switching their original bison logo to a bold and bright horse.

With a new array of brand colors, logos and messaging, Dakota Gal Digs can now stand out among its competitors. Both Dakota Ventures and Dakota Gal Digs left with a collection of new logos, colors and fonts. With the fresh new branding, Madak created brand new websites for both of the brands that captured the look and feel of their unique business.

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