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Olson Foundation
Olson Foundation

The Olson Foundation will be quickly recognized for the legitimacy of the foundation and its previous charitable donations

Goal

The Olson Foundation came to Madak with the goal to improve their brand presence. The challenge was the Olson Foundation wanted to increase awareness of the organizations they support, without drawing attention to themselves. They wanted a new website and a brand refresh that put a spotlight on their mission without bringing attention to the foundation itself.

Approach

After completing a website audit, Madak took on the challenge of building a website that incorporated a new look and feels that aligned with their goal. We designed the website from top to bottom with new content, visuals, and brand messaging. The Olson Foundation’s new website is designed to showcase their mission and past recipients' success stories. Case studies and testimonials are now the main focus of the website.

Community members who come across the Olson Foundation will be able to quickly recognize the legitimacy of the foundation and its previous charitable donations. Madak also created a new branded grant guideline PDF that’s easily accessible and downloadable. We’re excited to see the list of organizations the Olson Foundation has supported grow larger!

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