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August 1, 2022
Fan Re-Engagement Campaign Helps Fuel Seawolves Comeback
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Seattle Seawolves
Seattle Seawolves
Securing the highest renewal rate since in the team’s inaugural season
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Services
Brand Strategy
Business Operations
Strategic Planning
Paid Media
Webflow Websites
Creative & Branding
HubSpot
CRM Management
Business Operations
Strategic Planning
Paid Media
Webflow Websites
Creative & Branding
HubSpot
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Challenge
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/ Refine their marketing strategy
/ Focus on email marketing and digital advertising for individual game and season ticket sales
/ Expand and define the ‘Seawolves Academy'
Solution
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/ Develop photo, video, and creative assets to drive digital ads and email marketing
Highlights
/ Secured an 83% season ticket renewal rate; the highest renewal rate since 2018
/ Drove the cost-per-click engagement down 61% from $1 to $0.39
83%
Season Ticket Renewals
5X
Return on Ad Spend
61%
Per Click Savings
Highlights
More work
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Houston Sabercats
Houston Sabercats
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Seattle Rugby Club
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SafeTraces
Locance
Locance
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