A Growth System for Collegiate Sports & Recreation Clubs

Grow the Program Through Alumni Network

Jumpstart Flywheel Approach

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  • Board & Staff
  • Club Status
  • Alumni Database
  • Team Performance
  • Budget

  • Fundraising
  • Communication
  • Digital Impact™
  • Recruitment
  • Annual Events

  • Vision Plan
  • Endowment
  • Scholarships
  • Mentorship
  • Tradition

Building a Sustainable Future

Madak exists to professionalize and strengthen the your program’s short and long term strategies to ensure long-term success, competitiveness, and growth.

Improved Communications
Recruiting & Scholarships
Fundraising
Website & Tech Stack
Student - Alumni Relationships
University Relationship

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We Build You a Technology Platform for Growth

Every service we deliver is a complete experience, backed by detailed strategy, project management, creative execution and an obsession with quality and precision.

Featured News and Consistent Communication

A steady stream of match results and program stories turns a dormant list into a network that shows up.

CRM Integration

Every alum, donor, and volunteer in one system, so your board knows who to ask and when.

Fundraising Member Management

Recurring gifts, dues, and campaigns running through one platform your board can actually manage.

Match Reports & Live Streaming

Alumni who cannot make the pitch still watch the match and read the report the next morning.

Direct Support

A team that already knows collegiate rugby, with real answers when your board needs them.

Virtual Clubhouse with Featured History

Decades of rosters and championships in one place, so legacy is something current players can see.

Clubhouse Alumni Membership

A clear way for alumni to join and pay dues, replacing the annual scramble with recurring revenue.

Success Stories

Every service we deliver is a complete experience, backed by detailed strategy, project management, creative execution and an obsession with quality and precision.

Madak Partnership since 2020

Western Rugby Alumni

Amount Raised

$1,000,000+

Engaged Board & Alumni

$50,000 in paid coaching staff

$110,000 raised at March 2026 Dinner Auction

Madak Partnership from 2023 to 2026

University of Washington Rugby Alumni Association

Amount Raised

$600,000+

Scholarships

First Annual Scholarship

Recruiting Strategies and Rollout

Jumpstart Program Annual Services & Pricing

All plans and pricing are based on a 1 year commitment

Digital Website

$18,000 / 6 months

$3,000 / month

Marketing & Digital

$35,000 / year

$8,750 / quarter

Full Service

$50,000 / year

$12,000 / quarter

Strategy & Management

5 year strategic plan

Strategy and project meetings

Bi-Weekly

Bi-Weekly

Weekly

Marketing & Digital

Website development

Weekly website management and content updates

Content creation, articles and graphic design

Bloomerang CRM setup & management

Consistent email communications

Annual Reports

Alumni Engagement & Fundraising

Capital campaign development & management

Bloomerang CRM & Bloomerang Fundraising setup & management

Annual event meetings, strategy & marketing support

Fundraising meetings, strategy, presentations & email communications

Recruitment & Social

Social media monthly meetings, strategy, templates and player guidance

Social media monthly meetings, strategy, templates and player guidance

Operations

Social media monthly meetings, strategy, templates and player guidance

*Our services and pricing does not include fees for tech stack, etc.

What our clients are saying...

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“Madak has been a game-changer for the HRAA over the past two years. Thanks to their leadership and support, we’ve surpassed our fundraising goals, launched a vital clubhouse program to strengthen community engagement, and introduced our Legacy Donor Club – laying the foundation for a prosperous and sustainable future for our organization.”

Kevin Fuller
President, University of Washington Rugby Alumni Association

Madak's strategic guidance in fundraising, operational management, and digital marketing has provided WRA with the tools and support needed to raise significant funds and elevate our program for long-term growth on and off the field.

Jeff Lombard
President, Western Rugby Alumni

Jumpstart Your Sports Program Today

Transform your website, pitch decks, sales collateral and more, all with transparent, upfront, pricing.

FAQs

Common questions about how we work. Got one we didn't cover? Get in touch.

Madak's growth system for collegiate sports clubs. It puts professional infrastructure (board, database, communications, fundraising, website) in place of volunteer-only capacity.

Collegiate club programs, especially rugby, with an engaged alumni base but no professional infrastructure yet.

We build a strategic plan, launch (or come close to launching) your new website, and email communications will already have begun. Each package can be customized to fit your needs and timeline.

Three tiers:

  • Digital Website: strategic plan, website build and management.
  • Marketing & Digital: adds CRM, email, and annual reporting.
  • Full Service: adds fundraising, recruitment, and social media support.

  • Digital Website: $18,000 / 6 months
  • Marketing & Digital: $35,000 / year
  • Full Service: $50,000 / year

  • Western Rugby Alumni: $1M+ raised and 2x national titles since partnering in 2020.
  • Husky Rugby Alumni: $500K+ raised and a jump from #105 to #22 nationally since 2023.

No. We build or rebuild both as part of the program.

Volunteer boards turn over; Madak provides consistent, professional capacity year-round.

Digital Website is a 6-month term. Marketing & Digital and Full Service are annual.

Email Adam Lejeunekopp, CEO, at adam@madak.com.