Power Fund

The Goal

Brian created the Power Fund to give back to the communities that shaped his life and business. He needed a simple, credible home that explained how the fund works, showed which organizations it supports and gave donors an easy way to get involved.

What We Did

• Strategic Roadmap: Ran a one-month strategy sprint to define the fund's message, structure and three pillars: Community, Opportunity and Resources.
• Website Design & Build: Designed and launched powerfund.info in Webflow in about two months.
• Partner Showcase: Featured the organizations the fund supports, including Rugby Washington, Rugby Works, Seattle Slam, Happy Bundles, Seattle Stand Down and Canine Companions.
• Donation Flow: Turned every call to action into "Donate" and built a donation inquiry form that routes to the fund's JP Morgan partner.
• Resources Hub: Added a resources section covering donor-advised funds, trade school scholarships, food banks and veterans support.
• SEO Basics: Wrote meta titles and descriptions so the fund shows up clearly in search.

The Impact

The Power Fund now has a polished home that explains how it works, shows where its support goes and makes it easy for donors to start a conversation, giving Brian a credible way to grow the fund's reach across the rugby community.